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One finished job into a week of posts

⏱ 25 min6 steps

Remember when getting the word out meant an ad in the paper and a pile of flyers on windshields? Now it's a post, and most owners mean to post more and never get around to it. In this lesson you'll take one job you finished and get five short posts from it, one for each weekday. Have the job in mind, and any photos you took. If a draft comes out wrong, that's normal, and each step's fixes put it right.

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Steps

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  1. Start a new chat and describe one finished job

    Any job will do: a roof patched before the rain, a wedding cake, a year of receipts sorted for a shop owner, a dog that went home looking new. This sets the rule first, then has Claude ask you about the job.

    drafts and sorts; a person approves anything with a price, a date or your name on it. Every post has your name on it. Claude drafts it, and you decide what goes up.

    Leave out the customer's name, address and anything else that would tell a stranger who they are.

    1. Open the or claude.ai and start a new chat.
    2. Copy the prompt below.
    I own a small business, and I want to turn one job I finished into a week of short posts. You'll help me in this chat. The rule: you draft, and I check and post. Never put in a price, a date, an offer or a claim I haven't given you. Write FILL IN and say what goes there. Never use a customer's name or where they live. First, ask me about the job, one question at a time: what the problem was, what I did, what was hard about it, and how it turned out. My business, and the job in a few words: [what you do, and the job]
    1. Paste it into the chat. Replace the part in square brackets with what you do and the job, like roofer, patched a leak around a chimney or bakery, a three-tier birthday cake.
    2. Send it, then answer Claude's questions one at a time.
    prompt What you type to Claude. A good one says what you want, how to work and what never to do. All wordsAI Short for artificial intelligence. Here it means a program like Claude that reads what you write and writes back in plain words. All wordsClaude app Claude on your phone or computer, where you chat with it by typing. claude.ai is the same thing in a web browser. All words

    You should see:

    Claude says it understands the rule, then asks its first question about the job.

    That's not what I see
    Claude asked me everything at once.
    Type this and send it: One at a time, please. Then answer the first one.
    I can't think of a job worth posting.
    Pick the last one you finished, even if it was ordinary. Customers haven't seen what you do every day, so an ordinary job is new to them.
  2. Find five ways to tell it

    One job has more than one story in it. This prompt finds five, so the week doesn't feel like the same post five times.

    1. Copy the prompt below.
    From what I've told you, suggest five different ways to tell this job in a short post, one per weekday. Try things like the before and after, one tip a customer could use at home, a question customers often ask me, what the work looked like halfway, and something about the people who did it. For each, give one line on what the post would say and one line on the photo that would go with it. Use only what I told you.
    1. Paste it into the same chat and send it.
    2. Cross out any idea you don't like, and ask for another.

    You should see:

    Five post ideas, each with one line on what it says and one line on the photo to go with it.

    That's not what I see
    One of the ideas doesn't fit my business.
    Reply: Swap number [the number] for a different idea. You know which posts your customers would stop and read.
  3. Have Claude draft the five posts

    This prompt writes a short post for each idea, with blanks for anything Claude doesn't know.

    1. Copy the prompt below.
    Write the five posts, one for each weekday, Monday to Friday. Keep each one under 60 words and in plain words, the way I'd talk to a customer. End each with one simple next step, like "Call us" or "Send us a message", with FILL IN for how. Don't add prices, dates, offers, hashtags or anything I didn't tell you. If a post needs a fact I didn't give you, write FILL IN.
    1. Paste it into the same chat and send it.
    2. Read each post out loud. Change any word you wouldn't say.

    You should see:

    Five short posts marked Monday to Friday, each ending with a next step and FILL IN where your facts go.

    That's not what I see
    Claude put in a price, a discount or a date I never gave it.
    Delete it, and reply: Don't add prices, offers or dates. Mark them FILL IN. An offer in a post is a promise customers will hold you to.
    The posts sound like an ad.
    Paste in something you wrote to a customer yourself, and send: Make the posts sound like this. Then read them again.
  4. Fit the posts to where you post

    Each place works a little differently. Instagram is mostly the photo. On Facebook the words do more of the work. Google's own help page says a post with a phone number in the text may be rejected, so leave your number out of Google posts. Customers can call you from your profile, and Google may offer a Call now button when you add the post. This prompt makes a version for each place you use.

    1. Copy the prompt below.
    I post in these places: [where you post, like Facebook, Instagram or your Google Business Profile]. Make a version of each post for each place. For Instagram, add a short line for the photo and up to five plain hashtags about my trade and town. For Google Business Profile, keep phone numbers and email addresses out of the text, because Google may reject the post. Don't add anything new.
    1. Paste it into the same chat. Replace the part in square brackets with the places you post.
    2. Send it.

    If you only post in one place, name that one. You can add others later.

    You should see:

    Each post again, with a version for each place you named.

    That's not what I see
    Google says my post was not approved.
    Google checks posts against its posts content policy. Check the post for a phone number, an email address or a web link you don't own, take it out, and post it again. Customers can already call you from your profile, and you can pick a **Call now** button for the post if Google offers it.
  5. Check every fact before you post

    A post stays up long after the week is over, so check it the way you'd check a quote. This prompt lists everything you need to check.

    Ask before you post a photo of a customer, their home, their car or their kids, even if their name isn't in it.

    1. Copy the prompt below.
    Read all the posts as a customer would. List every fact, claim or promise in them that I need to check, and every FILL IN I still have to fill. Then, from the photo ideas, remind me which photos could show a customer's name, face, house number, car plate or street, so I check those myself.
    1. Paste it into the same chat and send it.
    2. Fill in every FILL IN yourself, and fix any fact that's wrong.
    3. Look at every photo yourself before it goes up.

    You should see:

    A list of facts and blanks to check, and a reminder of which photos to look at yourself.

    That's not what I see
    Claude says I've reached my usage limit.
    Come back when Claude says you can. The chat keeps your posts, so carry on from this step.
  6. Put the posts and the prompts on one page

    This prompt saves the week's posts and the prompts that made them, so next time you start from a page you already have.

    1. Copy the prompt below.
    Put everything on one page I can save. First the five posts for each place, in the order I'll post them. Then the prompts I used in this chat, in order, each with a blank in square brackets where the next job goes. At the top, write this rule: AI drafts and sorts; a person approves anything with a price, a date or your name on it.
    1. Paste it into the same chat and send it.
    2. Copy the page into a note or a document called Week of posts.

    To post one a day without thinking about it, schedule them. Your has a Schedule this post switch when you add a post, and Meta Business Suite can schedule Facebook and Instagram posts ahead. The next lesson, "A simple ", plans which job gets posted when.

    Google Business Profile Your free listing on Google Search and Google Maps, with your hours, photos, reviews and phone number. All wordscontent calendar A simple plan of what you'll post, where and on which day, for the next few weeks. All words

    You should see:

    One page with the rule at the top, your posts in order, then the prompts with blanks for the next job.

    That's not what I see
    The page looks messy when I paste it.
    Ask Claude for it as plain text, with a blank line between posts. Then copy it again.
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Your challenge

Pick one job you finish this week. Take a photo before you start and one when you're done, with the customer's OK. Turn it into posts with your saved prompt, and put the first one up before Friday.

Last checked 2026-10-20

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